Tuesday, August 17, 2010

The Westchester County Airport is an international airport strategically positioned out of the way of the riff raff and lower class, because when your airport is smack dab in one of the richest counties in the country, the only people flying international ain’t doing it on Delta.

They’re doing it private, and they’re doing it through companies like Million Air, where there’s a good chance if you’re taking off from their runway, you are a millionaire.

Through some well placed connections we got to use their hanger to show you the ballin’ ass lifestyle that hip hop treasures. Not to mention the fact that when you throw on one of our tees, you’ll be like Swizz Beatz, and you’ll be feelin’ like a million bucks.

We got off to a kinda slow start, it took a while to get everything and everybody set up. Eventually though we got a couple of planes, trains and automobiles set up. Well, no trains, but we had a fighter jet, a private jet, and a couple of whips set up for our shots. The fighter jet was a relic, another donation from a connect, and the private jet belonged to some bigshot who owned a sports team, and who kept an entire plane crew waiting for a couple hours while he finished up his 18 holes. Did I mention dude wasn’t just going back home, he had flown into Westchester just for that round on the links, and was on his way to Martha’s Vineyard as we wound up our shoot and watched him take off.

I think that this shoot is really gonna help show ya’ll the attitude we’re carryin’ with this clothing, with this brand, with this lifestyle. See, it’s all about havin’ fun and doin’ big things, about expressing yourself through a shared love of this hiphop music. And we all know how big this music game is, New York City alone has two dedicated hiphop radio stations, and the other two are top 40, and we know how those billboard charts are filled with rap music.

We hope that you like these shots, we worked hard on everything you see, the shirts, the make-up, the whole vibe. We just want everyone to be able to see how fly our clothing is, and how much we care about this whole game, from music to movies to clothes, we love hiphop, and if you like these shots and our shirts, we love you.

Shout outs to B. Frazier Photography, Our good looking models, both male and female, everyone at Million Air and the Weaver Family especially, and all of our friends who showed up, and donated their possessions and time to help make the shoot a success.

One Love From,

Sean, Joey, Jason and all the Booth family

The Booth Society - A Product of Music












Sunday, June 20, 2010

The Booth Society Launch Designs







The Booth Society Is Finally Here.....

After much speculation, and months of planning, THE BOOTH SOCIETY is finally here. The shirts will be ready in 2 weeks. Check out our designs we are launching the brand with. They can be seen & purchased @ www.theboothsociety.com. Stay tuned for our Big Launch Party event, which is still in the works.